FACETS
Seeing the many sides of a story before it hardens into “truth.”
FACETS is a creative and analytical project exploring how public narratives are shaped. Stories are formed not just by events, but by framing, archetypes, expectation, and collective belief.
FACETS looks at stories not as fixed truths, but as structures formed through perception.
Every public story has multiple surfaces.
What FACETS Explores
What we call “the truth” is often a composition of:
- framing
- archetypal roles
- emotional expectation
- recurring themes
- collective interpretation
- symbolism
FACETS examines how these elements interact to shape what we believe we are seeing.
The Framework
FACETS looks at public narratives through six interlocking lenses.
Framing
How presentation shapes interpretation.
Archetypes
The roles people are cast into: hero, villain, victim, saviour, rebel, witness.
Collective Belief
How shared assumptions anticipate, and how that guides meaning.
Expectation
What audiences anticipate, and how that guides meaning.
Themes
Recurring narrative patterns that give events emotional and moral shape.
Symbolism
The images, gestures, and signs that carry meaning beyond surface fact.
Together, these facets form the shape of the narrative.

ERASED BY MYTH: MARIE TRINTIGNANT AND KRISZTINA RÁDY
For twenty years, the story of Marie Trintignant and Krisztina Rády was one of a passionate relationship, a tragic accident, a tortured artist undone by overwhelming emotion. This was the myth. The truth was different.
